Birch Set For 2014 Charity Run

A time-honoured tradition for the City faithful, Birch’s annual run has helped the former Foxes forward generate over £1million for worthy causes during the last four decades – an achievement that has made Birch one of Leicester’s favourite sons.

And as he ties up his running shoes for run No.34, the 68-year-old fans’ favourite is counting on the support of the Blue Army to roar him over the line.

Birch said: “The generosity of the Leicester City fans has been the driving force behind the run for many years and I’m sure they’ll be out in force once again to support five fantastic causes.

“It’s a big challenge, as it is every year, and I’m probably looking forward to it and dreading it in equal measure! But it’s something that’s unique to our Football Club and has helped countless less fortunate people over the years, so I’m extremely proud to be part of it.

“As always, we’ll hope to have some familiar faces joining us for the run, including both sets of players for a lap before the game. If the lads keep up their current form, it could be part of a truly memorable day.”

In previous years, Birch has been joined in his challenge by the likes of Leicester boxer Rendall Munroe, Coronation Street actor David Neilson, former City players Steve Walsh and Muzzy Izzet and players from the Club’s Academy and women’s teams.

Players from both matchday squads have also traditionally completed a lap as part of their pre-match preparations, adding to what is always a fantastic occasion on Filbert Way.

And as part of the day’s fundraising efforts, a limited number of supporters will be given the opportunity to join the run, subject to them achieving a minimum fundraising figure to contribute to the total.

Supporters interested in being part of Birch’s Run in 2014 should contact the Foundation by email on for all the information they need. A minimum amount of £500 must be raised to take part in the run and places will be strictly limited.

Collection volunteers will also be welcomed. Those interested should email .

To make your contribution to the LCFC Foxes Foundation, you can bring a donation to the Doncaster Rovers game on Saturday 3 May and donate it to support the Birch as he embarks on his run.

Alternatively, to DONATE NOW, go to or text LCFC33 £1 (or £2, £3, £4, £5 or £10) to 70070.

Texts are charged at your mobile phone operator's standard rate. The charity will receive 100% of your donation. You must be 16 or over and please ask the bill payer's permission. For full terms and conditions and more information, please visit .

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